DESIGN PORTFOLIO

 

SITE9 - Portland, Oregon

Creative Director/Client Services Director, 2006 - 2009
Creative Manager/Art Director, 2005 – 2006
Web Developer/Project Manager, 2003 to 2005
Lead designer on all projects, including web sites, logos, marketing materials and software. Designed look & feel and collaborated on user experience for major software project (Protoshare). Successfully mentored designers in technical and artistic development. Created marketing collateral and wrote copy for email campaigns, industry conferences and corporate websites. Lead writer on corporate blog.

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MADE IN OREGON
Role: UX & Visual Designer, 2008.
Made in Oregon is a popular retail presence in the Pacific Northwest. They came to Site9 for help in growing their online sales, but didn’t want to abandon their current look and feel. We spruced up their design with more appealing graphics and fonts, and reconfigured their category and product pages, adding web 2.0 elements like customer reviews and tagging. While not all the revisions were implemented, the client reported strong growth in online sales.

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PROTOSHARE SOFTWARE
Role: Creative Director, UX & Visual Designer, 2007.
The ProtoShare software is a web-based application used to build interactive wireframes and prototypes. ProtoShare is intuitive and easy to use, but - as with any new software - can be challenging to new users. Our goal was to keep the design light and clean, yet still provide guidance to a new user. A simple color scheme, lots of white space, large section tabs and familiar icons were some of the key design elements that led to the software’s success.

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KOBOS COFFEE
Role: Creative Director, UX & Visual Designer, 2006.
Kobos has long been one of Portland’s premier coffee roasters. They were limited by their current eCommerce offering and came to us for a new site. We worked with one of their in-house designers to give Kobos a vital and contemporary web presence. We revamped the online store, breaking the products down into easy-to-parse categories. Large friendly graphics, attractive callouts and easy to use navigation also helped increase online sales and welcomed a new generation of site visitors. 

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STORABLES
Role: Creative Director, UX & Visual Designer, 2006.
When Storables came to us, they surprisingly did not have an Commerce presence. We worked with them on creating a powerful eCommerce experience and now they have a large and successful online business. We felt that a store that helps you get organized should have a very clean and structured site design. For example, we found that displaying the products on a stark white background gave their site a classiness that their competitors lacked. A solid site architecture and streamlined checkout process also contributed to the site’s success.